A "gadget" is a page that requires (and entices)
user interaction. Sometimes they are utilitarian or informative
in nature, other times just slick or entertaining. Gadgets
can make your site more memorable, more useful, more effective,
and encourage repeat visits by your users. Over the years,
MostlyWeb has created just about any kind of gadget you
can think of.
Some examples of the types of gadgets we've created:
InteliHealth needed a way to engage their users and
cause them to spend more time on a page (and view advertisements).
At the same time, they needed repeat customers. So we devised
the Flu-O-Meter which became a run-away success. Users not
only checked back frequently to monitor current flu levels,
but they also spent quite a bit of time playing with the
gadget to catch up on their geography. A win-win situation
for both the client and its users. view >>
Free the Mummy
Discovery Health needed a way to teach kids about nutrition.
So we came up with a gadget to do just that. After doing
some research we quickly learned that kids like repetition.
So we asked the users (kids) ten questions and each time
they answered one correctly, we visibly unlocked one bolt.
Only if all ten questions were answered correctly, would
the door open and provide users with a visually stimulating
reward. view >>
How many times...
Advertisements are annoying most of the time. It is
rare that they give anything back to the user. In contrast,
MostlyWeb created a series of Ad banners that yielded unusually
high click-through rates. We asked users their birth date
in the banner and then calculated the total number of times
their heart had beaten since birth, or how many breaths
they had taken, gallons of saliva produced, and so on. The
result pages provided users with links deeper into the site
for additional information. view >>
One of our clients had a "Contact Us" section
that sprawled several pages. They had numerous divisions
in several countries, several departments, several contacts
in each department, as well as driving directions, addresses,
fax numbers, and so on. We fit all of this into one little
gadget that used only a single page and required no scrolling.
If you are in the business of selling sales forecasting
software (like one of our customers) it makes sense to provide
your users with an ROI calculator. So we created them a
gadget that looks like a calculator. The user enters some
data (which provides our clients with valuable user data)
and we then calculate how long it will take to recoup their
If you are looking for something special to add to your
site, contact us.
We'll gladly put our thinking caps on and help you figure
out a way to entertain your users while providing value