Polls and Surveys

We believe polls and surveys are a great way to gather information about your users. Users are more likely to divulge information when your questions are disguised as a survey or poll. Plus the answers they provide tend to be more frank and honest using a survey or poll than when you interact with your users directly.

We have done many different types of polls and surveys ranging from simple single-question polls to branched, multi-question surveys that include multiple-choice, single-choice, and freeform answers. Often times polls and surveys are added to Web sites but we have also created them for kiosk and tradeshow applications.

Single-question polls are a great way to get quick feedback from your users. So much so that we created a huge site (greatpolls.com) that allows our clients to add simple single-question polls to their own sites. Sign up for a free pollcard to test drive the system.

While single-question polls can capture useful data, clearly there are instances where you need more data than you can get from posing a single question. We have done large-scale surveys for kiosks, tradeshows and Web sites that span multiple pages. Some were branched, meaning that follow-up questions depended on how you answered a prior question. For the tradeshow surveys we created, we devised a way to generate great-looking reports by simply importing the results into an Excel spreadsheet after the show was over.